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Introduction to Fashion Photography

This lesson will guide you through the introduction part of this fashion photography course where you will learn where to get your ideas and how to deploy them in order to make your first fashion photos attractive and fun.

 

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Table of Contents

  1. Getting Started,
  2. Research Your Ideas From Magazines
  3. Your Assignement: Magazine Research For Ideas

 

 

1. Getting Started

Several years ago, I met a fellow photographer – Albeit, he was an amateur, he was a very good one (the difference is not always the quality of the work . The difference is that one does it for love, the other does it for money). He is now a new friend and fellow photographer named Marco, an Italian. His day job is as the top children’s heart surgeon in the UK. His passion for photographing people takes him all over the world, seeking out that special face, interesting enough to be captured on film or digital file.

 

 

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I invited Marco to bring his images to my studio for a chat over coffee, during which Marco asked me if I would like visit his photographic society to meet the other members and discuss the possibility of me giving a talk about my fashion photography. I said to Marco,

“Whatever will I talk about?”

Well, first off, he said, there is something very magical in the expressions of my models and in the atmosphere of my fashion, beauty, portraits and nudes photography pictures that he would love to have in his own photographs. He asked me how do I achieve this.

Shocked at his remark, I said, “No, I can’t, because I don’t know myself.”

During my visit to Royal Photographic Society camera club, we arranged for my talk to take place nearly 9 months later, so I had time to think about my talk and to get myself prepared.

For days, I looked at my work and examined myself whilst shooting my fashion photography assignments. It was not until maybe 6 months later whilst photographing a bridal-wear collection for one of my clients that something clicked. I had decided that I would like to start shooting with wider lenses to change the style of my bridal-wear pictures. I shoot for so many bridal-wear designers, so I have to make their fashion images look and feel very different to each other. It also helps to use a short zoom, because during most of my shoots, I can take a variety of images from full length to portrait shots from the same position, so my client gets much more usage out of the shots re publications and options for different layouts.

 

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While moving in closer to my model during my next bridal wear fashion photography shoot, I noticed a big difference in the expressions in her face and her body language – they changed and seamed to brighten up with more expression and a sparkle not just in her eyes, as I got closer to my model. I experimented more and began to play with this for the rest of this shoot. Not only could I see better, it also created a much better flow of the positive energy and the general communication between my model and myself.

For years, I have been shooting fashion pictures using medium-length telephotos, at times so far away that my models could not hear me directing them.

During this shoot an amazing thing had happened. I could see, feel and control so much more during my fashion photography shoots. Not to say that I will never use long lenses again, just that for now I prefer the new results that I am getting with wide lenses. In fact, most of my recent projects I have shot with a wide zoom.

 

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I find that by doing the poses and having the expressions in my face that I want in my images, my models seem to mirror mine. If I act daft, they act daft. If I laugh, they laugh. If I pull a sad face, they pull a sad face – which always makes them smile and some times laugh but with me not at me, you have to witness this to really understand.

 

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Since this experiment, I have been adapting my directions to my models in much the same way, obviously changing my energy levels to match the levels I want in my pictures. If I want a nice soft and gentle feel, I express this in my voice and my manor and my body. If I want high energy, I do high energy. If I want my model to leap, I will leap.

Think about this as if you were a conductor. The next time you attend a concert, watch him or her, and watch the orchestra. They mirror him – fast tempo, slow tempo, and medium tempo. You can do the same with your models.

Fashion pictures for me have RHYTHM and TEMPO. If you want to express high energy or tempo in a picture, the shoot has to be high energy or tempo, or visa- versa. I look at pictures and sometimes wonder how boring the shoot must have been. I love to change the tempo up and down whilst I’m shooting, I would hate it if anyone viewing my pictures did not feel this energy. This is why I strive to make my shoots exciting for myself, my model, the other members of my team, and, most important, for my clients.

As a photographer, you are the conductor, your models are your orchestra, and your clients or viewers of the pictures are the audience. So you have to direct and entertain. Your performance will reflect in your pictures.

 

I want you to try a little experiment.

The next time you have people over to your house or you get a moment with some people at work, pick a volunteer. Face each other, one or two feet apart, don’t speak, and don’t look at each other. In fact, do your best to imagine they are not there. Stay like this for 30 seconds and remember how this feels. Stay in this position but hold each other’s hands, look into each other’s eyes, smile at each other, don’t speak. Instead of imagining they are not there, do the opposite. Try and send them all of your good energy. Stay like this for 30 seconds. Remember how this feels, and compare the feelings. Ask your friend or colleague and the others to explain how it felt for them.

 

Fashion Photography Lighting Tip Of The Week

 

The next time you are shooting fashion, portraits, nudes or people pictures, remember all of these feelings.

 

 

2. Research Your Fashion Photography Ideas from Magazines

Good sources for ideas are the fashion magazines: Beg, borrow, or buy them all. Then select the ones that are of interest to you, so you can plan you images to suit your interest. Magazines are all different, so keep looking at their fashion spreads and the advertising images for fashion or fashion-based products like perfumes and cosmetics, etc. Build up a collection of tears (pages torn out of the magazines) that you feel you would have been proud to have taken or that you would like to try and copy. Copy, you say? I don’t copy … but the best way to learn is to emulate the work of other photographers whose pictures you admire. Eventually, your own style will develop.

 

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Some of the world’s greatest artists will have started as apprentice to an older and greater artist, so their work will have expressed similarities to their mentor – so

you can do the same. Also remember: There’s not a lot that’s new – especially in the fashion business. Styles, colors, and lengths all go into and out of fashion. The same with photography.

If you want to shoot for magazines, your style has to reflect modern Mode, Avante Garde, and Vogue, but also show elements of something different and new. Every shot you take should show your flair and your passion for photography and fashion. This takes time to develop. The best way to discover is to explore. Every shoot that I do is an exploration in form, line, pattern, color, and emotion. All of which you as a fashion photographer will have to explore for yourself, and the only way to find this is to get your feet wet and to jump in. SHOOT, SHOOT, SHOOT! The fashion business is fast and changes every 4 to 6 weeks.

 

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Look in the windows of the fashion chains. The displays will be different. Before fashion is displayed in shop windows, it will have been reflected in the magazines that create the demand that encourages us to be FASHIONABLE, TRENDY, CHIC, etc. As a fashion photographer, you are a part of this whether you are shooting fashion for the magazines, the catalogues, or for advertising.

 

 

3. Your Fashion Photography Assignment: Magazine Research Ideas

In preparation for your final assignment and to help you with your first test shoot, buy or borrow some fashion magazines. If you’re not familiar with doing this (guys): Talk to your sisters, daughter, or other relatives. If you wish to shoot men’s fashion, do the same in reverse. Take a trip to your news agent, bookstore, or magazine stall, and browse the shelves. I have spent many hours looking through the various choices of mags. Magazines are carefully positioned to relate to markets of fashion interest, so if you have a bias of interest to a market sector, take a good look at the fashion magazines that you relate to. You can – if you’re like me – pick the obvious: Vogue, Glamour, Elle, etc. Most important is to be aware of fashion, and within it, the various markets for fashion. Pick an area that suits your interest.

 

I want you to start collecting tear sheets (i.e., the pages of fashion pictures taken out of the fashion magazines) of shots that you like, admire, or wish you had taken. Don’t forget: If you have borrowed the mags, ask permission to tear pages out of them. Your fashion interest will begin to grow as you view these. Look at the lighting, the locations, the clothes, the models, the rhythm, and the tempo of the shots. Try to understand how the photographer achieved the shots. Make notes for the ideas that you have.

 

You may not be able to understand things like the lighting at this point. This will develop as time goes on and the more you experiment. For your first shots, I would use only daylight, because getting bogged down with studio flash can be a big problem that can hamper your ability to get lovely shots. If anything is going to go wrong, it will be studio flashes that break down or cables that don’t work.

Although I can light with flash, there is no light better than daylight. Even when shooting with flash, I will try and make it look natural – unless I am using flash as an effect for the pictures.

 

When you have collected a good selection of tears, start making up a fashion story of your own. You may like to start with a color, then theme your pictures around it. Pick tears that have poses you like, lighting you like, models you like, and locations you like, and think you can find where you live. Most important is to make the story hold together. Think in spreads, then sets of spreads. Most fashion stories have 4, 6, or 8 pages, so your story should be at least 4 pages – i.e., 4 fashion shots, one per page. Or if you prefer, follow these steps for single fashion pictures like the perfume, cosmetics, of fashion ads.

 

The fashion ads will be shots selected from the collections they have photographed for their brochures and catalogues or single shots taken specifically for their ads.

It is always advisable to have a good idea as to which of these areas you want to work within. As a new photographer, it is unlikely for you to be commissioned to shoot an advertising campaign, but if you have lots of good stories in your book, you may be asked to shoot for a magazine – a great place to get your work published. It’s your showcase, so even if you are not being paid very much – or even nothing – for shooting, the pictures should reflect your style and your skill.

This should show the type of fashion that interests you: sportswear, evening wear, holiday clothes, lingerie, swimwear, couture, young fashions, adventure wear, etc., etc. These tears should show different poses, the location, color, and type of model that you like and suits the story.

 

Please make notes to help me understand your objectives for the pictures and story.

Note: If you don’t have a scanner, photograph the tears on a digital camera, pin them to a board, and photograph them in a shaded, evenly lit place.

GOOD LUCK… I am looking forward to seeing your ideas develop!

If you have already subscribed to be mentored fashion photography course please submit your 4 tear sheets from this week’s assignment when you have finished to b.s@mac.com.

 

Live fashion, nude and portrait photography workshops

Held at a stunning chateau location Chateau Fengari (formerly Chateau De Clerac) near Bordeaux, France during 2018.

I have a series of group fashion photography workshops, nude photography workshops and portrait photography workshops, also you can have a private one 2 one photography workshop also held at the chateau, click the image for more more information.

 

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Be mentored through this “Fashion Photography Course”

If you wish to be mentored through out this fashion photography course please send an email to b.s@mac.com to set up dates for your “How To Shoot Fashion Photography” mentored course program. The price for this 8 lesson course is 199 UK Pounds. (Its works out at under 25 UK Pounds per lesson)

 

Have Fun!

Bruce Smith

FASHION – FINE ART NUDES AND PORTRAIT PHOTOGRAPHER

End of Introduction to Fashion Photography Lesson 1

 

 

You will need to subscribe to my newsletter mailing list to receive the next lesson or wait until next month when I will be posting Lesson 2 in How To Become A Fashion Photographer

Fashion Photography Workshops

Nude Photography Workshops

One 2 One Photography Workshops

 Fashion Photographer Bruce Smith Website

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All workshops are either held as 1-2-1 private workshops or restricted numbers of photographers on all group workshops.

In order to maximize this education opportunity, each delegate is assured private one-to-one shooting time with every model for each and every ‘look’.

 

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Bruce has been a professional fashion and celebrity portrait photographer for 35 years.

 

You are a part of the team for the time you are on your course.

Delegates assimilate fully with the models, stylist and hair and make up artist and learn hands on from Bruce and the team just what performs, what does not and why.

 

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Bruce has shoot for his many fashion clients on location all over the world from Alaska to Australia. Above was shot in Colorado.

Discover the secrets of shooting amazing fashion, portrait and nudes photography lighting .

Learn how the photos you have seen in numerous publications are achieved, when you discover how Bruce lights his amazing location or studio portraiture photographs, then practice it for yourself through the lesson!

 

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Bruce was commissioned to write the first how to shoot professional digital fashion photography book  USA: Fashion Photography A Complete Guide UK: Pro Digital Fashion Photography A Complete Guide)

 

What past students have said.

When you book your fashion, nudes or boudoir portraiture photography class, have a look at the former students remarks and photographs, exactly where each picture was shot by delegates whilst on Bruce Smith fashion portrait or nudes photography workshop.

 

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Celebrating 35 years as a professional fashion photographer this year since Bruce’s first fashion photography shoot assignment back in 1983

 

You will be working with a professional team.

Bruce only chooses working professionals to be part of his team. This guarantees that the wardrobe stylists and make up artists are creating relevant and dazzling ‘looks’ that help to make the daylight studio fashion pictures that will go in to your portfolio be right UP TO DATE fashion photos..

 

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Fine art nude portrait by Bruce Smith

Agency standard professional models.

You’ll be shooting with Bruce’s choice of agency level professional artistic models, selected for their appearance in addition to their ability to work with photographers. For those who have never captured pics of a professional model before, it will give you an insight to a completely new world of creative imagination.

 

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Mixing flash and daylight on a clients location fashion photography shoot in London

Essential information tips and hints.

The Bruce Smith Photography Academy Classes will give you a foundation from which to actively pursue freelance photography as a vocation. The photography courses contain essential insights, tips and techniques that will inspire you to develop your own skills and style as a fashion nude photographer – so you too can capture the glamour, dynamism, and sophistication of the glamour photography industry.

 

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Shooting classical fashion on location with just the available light and relfectors

 

To become the best you need to be taught by the best.

Students receive a professional experience because we only use the best team members, models and facilities for these courses. YOU will be taught by a seasoned professional with 35 years experience shooting for high calibre studio clients all over the world.

 

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Chateau De Clerac near Bordeaux, the location for most of Bruce Smith’s fashion, portrait and nudes photography workshops

 
Combining the important elements.

During these photography classes, Bruce demonstrates and explains to you all of the key information, from setting up the perfect lighting set ups for people or preparing to shoot on location. Working with agency standard professional professional models. Post-production and Photoshop for location fashion skills and how to break into this amazing industry. Helping you to compete within the fashion photography business.

 

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Bruce on the top of a mountain in Alaska, it was taken during one of his many location fashion photography shoots produced around the world

 
You will get a unique opportunity to combine all of these elements to produce your own bridal fashion portraiture pictures for your portfolio during these photography courses.

To achieve amazing fashion, portraits or nudes pictures you need to be able to communicate, direct and be in control of your shoot. All of which you will learn during a Bruce Smith photography workshop and all of these skills he teaches and helps you to refine so you are at the start of developing your own unique style of fashion, portrait or nudes photography.

 

Dan Feldman

More info about Bruce Smith’s fashion photography workshops

More info about Bruce Smith’s portraiture photography workshops

More info about Bruce Smith’s nudes photography workshops 

 

Contact Bruce Smith below if you want to talk to him about your own fashion, portrait or nudes photography training.

 

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The images we both shoot will always live on and on.

It’s very selfish of me I know.

WHY? because every student that I teach takes away a little of me and puts it into their images forever, so I have  sort of immortality through these images 

www.brucesmithphotographer.com/workshops.html

Creating great fashion, portrait or fine art nudes pictures is not all about.
 
The camera you use
The focal length of the lens
The lightingtechniques
The person taking the picture
The person in the picture
The person the picture is taken for
The clothes worn in the picture
The place the picture is taken
The post production photoshop retouching used on the picture
 
So what is left I hear you saying?
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Perhaps you can add a comment to this post the things that you feel do create a great picture.
 
I have my feelings about this but I really would like to hear about your feelings about this.
 
Bruce Smith Fashion Photographer.

I´d like to mention Bruce Smith. Bruce is an amazing photographer and has been shooting high fashion for over 30 years.

His experience is sheer endless.

The below image is from one his recent fashion client shoots at a chateau in South West France.

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I met Bruce in London in 2011 and we shot fashion and boudoir for four days.

I was absolutely impressed not only by his skills as a photographer, but also by his passion for all he does and his exceptional intellect.

Surrounded with an amazing team of models, stylist and MUA, I took this picture of the beautiful Katy McGee, she is an incredible model and loves what she does.

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Whoever would like to become a high fashion photographer –

Bruce knows what it takes.

http://www.brucesmithphotographer.com/workshops.html

models-in-bikinis-ibiza2Shoot amazing bikini models on the beach in Ibiza, a photography workshop in Sep 2017

 

 

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In the words of a student of one of these wonderful fashion photography courses and fine art nude photography courses run by Bruce Smith. “Some things you just can’t learn from fashion or fine art nude photography How To Shoot Books, Youtube Videos or DVD’s”

 

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I could have bought all the fashion and figure photography books on Amazon, and not learned what I did in a few days with Bruce, which he himself learned from decades of successful work in the industry.  In September 2015 I joined Bruce in a chateau near Bordeaux, France for a four-day, one-to-one workshop in ‘sensual fashion.’

 

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We had two models, an excellent hair and make-up artist, and a photogenic, characterful location.  By the end, without doubt, the course had left an indelible mark on my stylistic development and competency as a photographer, for which I’m very grateful.

Bruce is obviously an accomplished photographer and renowned authority, but he is also an excellent instructor and personable coach—an invaluable combination.  Much of what I learned from him was through his selflessly attentive coaching: unique feedback about how I performed in the situations he’d set up with the models, location and brief.

 

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Irreplaceable and empowering, he broke down technical issues in straightforward language, and could immediately see and explain what I was doing and how it could be improved.

I grew a lot as a photographer over just a few days.  By the end, he shadowed me on shots that I set up. I decided to take the course with Bruce to explore a part of photography I was interested in, but found very inaccessible looking at the sector from the outside.

 

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Previously, I had started to professionalize my passion for photography, and eventually produced documentary photo essays that were later published.

As a journalistic style, this focused on observation and visual documentation of a social issue but wanting to develop in a different area of photography, to have beautiful images and to eventually become commercially viable, I looked to begin developing in fashion and figure photography.

 

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However, my previous documentary photography skills were mismatched for fashion and figure. Any photographer can take a pleasing photo of a model, but it requires difficult development to much higher levels if you want to break through in the industry.

To generate and capture the life and story of a shot in fashion, lingerie or figure photography, which makes all the difference between strong but mediocre shots and first rate shots which the industry expects, demands different skills from which most photographers have or think about, which are neither innate nor obvious.

So, I wanted to learn directly from an expert.

 

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Bruce Smith Fashion Photographer in Paris

 

After some time with Bruce, I understand these different skills, these powerful nuances, and now have a strong foundation to continue my professional and artistic development in this area.

 

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Join this fabulous 2 days shooting bikini models on this group portfolio development shoot on the beach and at a stunning villa in Ibiza in September 2017.

You will be creating amazing sexy swimwear bikinil and fashion images, like those featured on Bruce’s website.

Bruce will be teaching you how to find the good available light and learning how to use it at its very best, bounce it, diffuse it, reflect it and manipulate it.

Bruce will be explaining the various textures of light how and where to use it.

Bruce has been shooting with available light for his many fashion clients assignments all over the world also on his personal fine art work for over 40 years, so you will be seeing exactly how it is done like before the age of digital retouching even started.

MORE INFO:

 

 At last after 16 years working on this project its about to begin

In November 2017 I will be traveling to Zimbabwe for the first leg of my teaching children in Africa photography project so they can express their lives through their own eyes with pictures taken by themselves. And hopefully in the future setting a permanent photography school that provides photography training on a scholarship basis to children from all over Africa.

If you are interested in more detailed information please contact me directly via the message link below.

How you can help make this project a success

I am looking for sponsors to help towards the expenses for this trip and for sponsors with digital cameras and some practical equipment needed for the project. If you are in a position to help in any way get in touch via the direct message link below.

 To raise the initial expenses for this trip I will be creating portraits of the attendees of a Qoya retreat being held in Zimbabwe whilst I am there in November 2017 but as you can imagine this will only cover a small part of the cost. See how you can help below.

Making a cash donation

You can donate money, any amount that you want, every little bit helps. There will be a rewards scheme as a thank you for your donations that are above £10 by way of gifts of limited edition prints or books with images taken during the project as well as vouchers to the value of your donation towards my photographic workshops, courses and master classes tuition fees.

Help by booking a fashion photography shoot or booking photography training

If you book me for a fashion shoot or private portrait session or you book me for a two day one 2 one photography master class, I will donate 50% of the tuition or shoot fee that you pay towards this first trip to Africa.  Please share this with any body that you think would like to get involved.

 

Bruce Smith

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